Ae Dil Hai Mushkil to come up with Ae Dil Ki Facebook contest
Ae Dil Hai Mushkil team joins hands with Facebook for a contest, Ae Dil Ki Facebook.
Friday Release Team | Updated On: Oct 27, 2016 06:14 PM
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Karan Johar's upcoming romantic caper Ae Dil Hai Mushkil is finally geared up to hit the screens tomorrow and it will release in single screens as well as in multiplexes. The very much-loved social networking site Facebook has arrived with a special idea with the team of this movie. Facebook has reportedly joined hands with the movie's team for an upcoming contest, Ae Dil Ki Facebook.
Ae Dil Ki Facebook presents a chance to an individual to reconnect with someone, with whom they have lost touch from a long time. Ranbir and Anushka will make people connect with this contest.
CMO of Fox Star Studios, Shikha Kapoor stated "An unique activity that leverages the reach of Facebook to engage with the core TG and encourages them to reach out to their long lost connections." She further added "By bringing in Anushka Sharma and Ranbir Kapoor to help these special relationships reconnect through Facebook serves a dual purpose : it mirrors the central premise of the film - that relationships are precious and are to be nurtured through all odds, and it transcends the fan-star engagement experience to all new emotional level," as per the report.
