Ranveer Singh to endorse Roadster jeans brand on Myntra.com
Ranveer Singh has signed an endorsement deal with Myntra.com for its in-house jeans wear brand Roadster.
Friday Release Team | Updated On: Apr 25, 2014 10:11 PM
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Ranveer Singh proved to be a dark horse of the long race, as he travelled a long distance of success in a short time span. His kitty is full with movies and also he is being showered with tempting endorsement offers. Going by the latest reports, Ranveer Singh has inked an endorsement deal along with the famous online shopping website Myntra.com for endorsing their in-house lifestyle jeans wear brand called Roadster.
Living life to the fullest and the spirit of freedom is what the Roadster aims to symbolize. It's launched in December 2012 and it flaunts the tagline "Code for the Road'. In a statement, Ranveer Singh claimed that "I have always been very selective when it comes to brand association, because I believe that who you associate with says a lot about you. Roadster is a brand I took a liking to instantly," The actor further added that "I subscribe to its philosophy of not being bound to any societal norms and I'm really looking forward to doing some great work with Roadster as we continue ahead on the journey,"
The Chief Marketing Officer of Myntra, Mr. Vikas Ahuja stated that "Signing on Ranveer Singh is a sturdy step towards the evolution of the Roadster brand, which we intend to take to another level. Ranveer's power-packed and unconventional persona makes him the ideal choice for the brand,"
