Anushka Sharma and Virat Kohli, two national icons, are now the brand ambassadors of Toothsi

Anushka and Virat have joined toothsi, India's top smile makeover company, as brand ambassadors to help spread the word about and promote modern transparent aligners for teeth straightening. The celebrity pair will collaborate with the brand to develop a connection with customers in all important markets.

About Toothsi

Toothsi has made it its mission to bring attention to these problems in a nation where issues with the smile and teeth alignment are not generally taken seriously. Anushka and Virat have consistently been ardent supporters of good health and self-assurance, which aligns with Toothsi's purpose. The business provides a cutting-edge, technologically advanced solution in the form of discrete, clear aligners that may be worn at home and straighten teeth in six to eight months. Additionally, clients may use the brand's app to schedule a scan, receive updates, and track the development of their treatments.

"Our target demographic may quickly identify with Virat and Anushka's youthful and self-assured personas. With their stunning smiles and bold, lively personalities, Anushka and Virat are the ideal fit for our brand. They are courageous and ferociously gifted. We think that by working together, we can advance the brand and raise awareness of modern teeth-straightening techniques, said Dr. Arpi Mehta Shah, Toothsi's co-founder and CEO.

A famous Bollywood actor Anushka Sharma stated, "We partnered up with Toothsi as it offers a simple yet accessible alternative for people eager to transform their smiles."

International sports hero Virat Kohli continued, "For me, success in cricket and all other facets of my life depends on trust and dependability. We are thrilled to join Toothsi and work with them in their admirable objective to make smile makeovers accessible to everyone. Toothsi has also established itself as a reliable brand for consumers looking for smile makeovers.

The company has also announced the merger of the Toothsi and Skinnsi brands to develop MakeO, the first at-home smile and skin makeover services in India, and Anushka and Virat as brand ambassadors. To meet the growing demand from customers with discretionary means who are conscious of self-care and physical aesthetics, MakeO will concentrate on offering its clients technology- and science-backed dentistry and skin care solutions.

About MakeO

MakeO is a business that provides a range of at-home clinical beauty products for the skin and teeth. The two cutting-edge aesthetic brands Toothsi and Skinnsi, among the first of many such verticals that could be added in the future, are currently part of its assets.

Orthodontists turned entrepreneurs Dr. Arpi Mehta Shah, Dr. Pravin Shetty, Dr. Manjul Jain, and Dr. Anirudh Kale created Toothsi and Skinnsi. More than 150,000 smile plans have been created by Toothsi, providing consumers with a wide selection of aligner accessories and functional dental items, including electric, ultrasonic toothbrushes, and UV kits for teeth whitening. In contrast, Skinnsi provides top-notch at-home skin makeover services, such as laser hair removal, derma facials, and anti-aging therapies. The at-home laser hair removal technology offered by Skinnsi is among the best in the nation.