Alia Bhatt is the next LUX icon!

Here’s an addition to the LUX family. Alia Bhatt has been signed as the brand ambassador of celebrity beauty bar – LUX.

As per the sources, Lux jury found Alia to be one of the most promising and beautiful faces of the year. Hence, they have graduated her to the Lux family. She recently shot its TV commercial in Thailand that will soon go on air.

Lux owns the prestige of having several beauties like Sharmila Tagore, Zeenat Aman, Rekha, Parveen Babi, Madhuri Dixit, Sridevi, Katrina Kaif and Deepika Padukone. It also has Shahrukh as its poster boy. Therefore, it is definitely a proud moment for Alia to join the LUX league!