Esha Gupta to become face of Yepme
Bollywood bombshell Esha Gupta will now endorse the new collection of the online shopping portal Yepme.
Friday Release Team | Updated On: Jun 14, 2014 10:03 PM
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The online shopping portals roping in Bollywood stars as their brand ambassadors is nothing new. Earlier, the famous shopping portal Yepme picked up Sonu Sood and Farhan Akhtar to promote their site through a music video. And now, Yepme has roped in Esha Gupta to present their latest collection, reportedly.
Yepme intends to showcase their 2014 spring summer collection for women and Esha will be seen endorsing the product in a minute long television commercial presenting their latest collection. Le Dispensary has conceptualized this commercial. The ad dislays Esha trying multiple outfits to show the mobile app of Yepme presenting the collection being seen by Esha. As Esha goes on watching the brand new collection on her mobile, her outfits keep on changing as per the collection browsed by her.
The co-founder and CEO of Yepme, Vivek Gaur stated that the latest collection is made primarily for modern Indian women, so Esha fits the bill due to her style, confidence and independence.
