Here comes a smartphone named after movie 'Jazbaa'

Bollywood filmmakers have promoted their films by launching exclusive mobile phone apps by the movie name, but here comes a phone by film's name. Going by the report, here comes a smartphone which is named after the forthcoming release 'Jazbaa'. This smartphone is inspired by the Aishwarya Rai Bachhan, Irrfan Khan starrer.

A mobile manufacturer M-Tech mobile has launched this smartphone in association with 'Jazbaa'. The director Sanjay Gupta is glad to know this and said "I'm so proud and happy that M-Tech has launched the Jazbaa mobile. It breaks the conventional norm of current film marketing campaigns by not doing just a vanilla co-branded campaign."

As per the report, the Jazbaa mobile will have theme, characters and slickness of the movie in its software.